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The Business Model: How to Develop New Products, Create Market Value and Make the Competition Irrelevant, Hardcover/Alexander Chernev

259 RON

New product success is often attributed to intuition. Yet, while some products born from intuition do make it big, many others crash and burn. The reason is that intuition is only one aspect of new product development. The other key ingredient of success

The Business Model: How to Develop New Products, Create Market Value and Make the Competition Irrelevant, Hardcover/Alexander Chernev

259 RON

New product success is often attributed to intuition. Yet, while some products born from intuition do make it big, many others crash and burn. The reason is that intuition is...

The Business Model: How to Develop New Products, Create Market Value and Make the Competition Irrelevant, Hardcover/Alexander Chernev

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